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August 16th, 2010Simple Summer Marketing Ideas
by Michelle Shaeffer Summer time means we’re usually outside more, away from the computer, and getting some sunshine. That can make it difficult to stick with some of the marketing plans that rely heavily on the internet. Not sure what to do to stay active with your marketing while busy enjoying summer with your family? [...]
by Michelle Shaeffer Picture yourself driving down the road in your car. You’ve got so many things to focus on at once. Kids in your car. Other drivers on the road. Your rear view mirror. Your side view mirrors. The speedometer, the gas gauge, the check engine light. The traffic lights. Road signs. Your destination. [...]
by Michelle Shaeffer Picture yourself driving down the road in your car. You’ve got so many things to focus on at once. Kids in your car. Other drivers on the road. Your rear view mirror. Your side view mirrors. The speedometer, the gas gauge, the check engine light. The traffic lights. Road signs. Your destination. [...]
March 18th, 2010Marketing basics – what makes your business unique
by Michelle Shaeffer It’s time to look at your business and embrace exactly what is unique about it. We’re going to walk through a series of questions to help you identify what’s special about your business. Just write down what comes to mind as you read each question. There are no right or wrong answers. [...]
January 28th, 20107 Essential WordPress Plugins
Here are seven of the plugins I consider essential for any WordPress website I setup. These can help your WordPress site be more secure, more search engine friendly, easier to deal with, and more engaging for your visitors. To find these plugins, login to your WordPress administrative area, click “Plugins” on the left menu, then [...]
January 27th, 20107 Steps to Keep Your WordPress Blog-Site More Secure
WordPress is a great way to build and manage a website. Like any online software though, there are steps you should take to secure your WordPress installation and keep it safe from hackers. Some are common sense for any website (secure website hosting and choosing a secure password) and others are specific to WordPress (such [...]
January 13th, 2010Make Marketing Fun–Your Business Needs a Personal Ad!
Whether it’s print ads in the newspaper or the matching programs online, personal ads are a popular way to find a person to share your life with. A personal ad is designed to be a short, attention grabbing description of who you are and what you’re looking for. To work well, they’ve got to be [...]
October 13th, 2009How to Choose An Affiliate Program to Promote
What are affiliate programs? Affiliate programs allow you to earn a percentage or set amount on sales of a product or service that you refer a new customer to. Thousands of businesses offer affiliate programs. You get to decide what products or services you’d like to promote. There are 3 important things to consider when [...]
